Potent Kitchen

Brand Identity

Details

I served as the brand and creative director for Potent Kitchen, a company dedicated to helping customers achieve homeostasis through the consumption of cannabis CBD. I led a team to craft the company’s visual identity, ensuring it resonated with the brand’s mission. In addition, I directed all photo campaigns, web design, and marketing strategies, creating a cohesive and compelling brand presence.

Services

Creative Direction

Brand Management

Year

2023

Credits

Creative Direction

Michael McCarney


Brand Direction

Michael McCarney


Design / Photo

Michael McCarney

Margot Masinter

Joao Reiser

Shawn McCarney


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