WISE Bar
Brand Identity
Details
Tasked with creatively directing Wise Bar's branding, visual language, and packaging, we collaborated with renowned artist David Flores, who contributed the owl artwork. My small team and I handled the rest, including packaging design, elements of the logo, photography, and portions of the web design.
Services
Packaging
Brand Identity
Year
2022
Credits
Creative Direction
Michael McCarney
Margot Masinter
Design
Michael McCarney
Margot Masinter
David Flores
Photography
Shawn McCarney








